Posted by: Bert Copple | May 18, 2011

Mary Maxwell Wows Crowd At ASA Conference

Mary Maxwell, the star of our viral video, was a huge hit representing the Home Instead Senior Care network at the American Society On Aging’s annual conference in San Francisco April 26ththrough the 30th.

Mary opened the first day’s general session, addressing more than 3,100 attendees. Using the same witty humor that made her video an Internet sensation with more than 8.1 millions view, Mary entertained the audience and gained the Home Instead Senior Care network considerable recognition at the conference.

The Home Instead Senior Care network was a sponsor and exhibitor at the event, which is the premiere conference on aging issues, said Debbie Norman, strategic alliances manager. Recognizing the conference’s value, the Home Office sent five staff members to strengthen relationships and represent the network. Debbie and Katie Cox, marketing manager, worked our booth at the exhibitors showcase, and Phyllis Hegstrom, advocacy director, attended to focus on industry affairs. Jessie Brumbach, marketing director, and Mary Alexander, strategic alliances director, presented educational sessions along with Michelle Rogers, owner of the Mountain View, CA, office.

This is the place where everyone interested in aging issues comes,” Debbie said. “And they’re all seeing Home Instead Senior Care there year after year.”

With more than 6,000 members, ASA is the largest organization of multidisciplinary professionals in the field of aging. Members include practitioners, educators, administrators, policymakers, business people, researchers, students and more. The organization offers resources, publications and educational opportunities to enhance the knowledge and skills of people working with older adults and their families. Home Instead is clearly a prominent member, and growing in popularity with each coming year.

Home Instead Senior Care will provide outstanding CAREGivers to help your loved one with personal care, incidental travel, companionship, medication reminders, light housekeeping, and even meal preparation. To learn more, call 248-203-2273 or visit www.homeinstead.com. Home Instead Senior Care is the world’s trusted source of in-home non-commercial personal care and companionship for seniors. Each franchise is independently owned and operated. And remember, to us, it’s personal.

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